SPARK Live Melbourne

Melbourne, you asked for it, and we are bringing it back.

Join us in the heart of Melbourne this November for the highly anticipated return of SPARK Live. See firsthand how leading brands are dominating the new era of AI-driven search. Discover proven, actionable strategies to optimise once and drive performance across search engines, AI agents, and emerging discovery platforms.

Connect with industry leaders, gain exclusive insights, and get hands-on with the innovations shaping the future of search and content. This event sold out fast last time, and seats are strictly limited.

REGISTER NOW

Event Details - Melbourne

November 19, 2026
Melbourne, CBD

SPARK Live Melbourne Certification: BrightEdge AI Professional Advanced Certificate

BrightEdge Certifications

New at SPARK Live Melbourne: Hands-on Advanced Certification for SEO professionals and digital marketers ready to move beyond the basics. Walk through a real workflow to see where your brand shows up across search and AI, spot gaps versus competitors, and turn those insights into action, then complete a quiz to earn your BrightEdge Advanced Certification.

Bonus

Walk away with more than a badge, every completer gets a ready-to-use checklist to apply straight to their own search strategy.

Already certified? This introduces new product capabilities, not a repeat.

Our speakers

Hear from BrightEdge customers, industry experts, and executives who are redefining what is possible with AI search and SEO.

Eloise Russell

Experience Group Director

Elliott Ross

Senior Optimisation Officer

Ran Van Riper

Chief Customer Officer

Kylie Tabrett

Head of APAC

See the future: Where AI-driven search is headed next, and what it means for your strategy.

Learn from the best: Hear directly from BrightEdge leaders and top-tier customers on what’s changing and exactly how brands are adapting to win.

Get certified: Participate in hands-on breakout sessions, including our highly sought-after AI certification and peer roundtable discussions.

Take action: Walk away with practical, proven strategies and frameworks you can deploy the very next day.

Grow your network: Build valuable connections with industry peers, experts, and fellow marketers throughout the day.

Access your BrightEdge SPARK Live Certifications

Participants of SPARK Live 2026 can download their certifications and showcase their achievements.

How to Download Your Certificate

1. Log In
   Log in to BrightEdge account and click "Settings"
2. Click
   Click on "Get Certified"
3. Achievements
   Click on "Achievements" in the top banner of the training system page
4. Download
   To get a PDF version of your certificate, go to the "Certificates" section and click on "Download" to the right of the course name. Share your achievement
5. Showcase
   You can also showcase your certification on LinkedIn by accessing the Badge Showcase section and clicking the share icon below your badge

Key Takeaways

Opening Keynote: The Shift to AI-Driven Search

The day opened with a clear message – AI agents are already reshaping how users discover content. As search evolves, brands that adapt quickly will gain a measurable competitive edge.

Product Keynote: Innovation with Real Impact

We introduced AI Hypercube, Share of Voice V2, and AI Agent Insights – new capabilities designed to give marketers a clearer, more actionable view of performance in AI-driven search environments.

Product Deep Dive: From Insight to Execution

Through real-world workflows and use cases, attendees saw how these innovations translate into action – enabling smarter content decisions, improved visibility, and stronger performance outcomes.

Certification Program: Building Future-Ready Teams

Hands-on certification sessions equipped attendees with the knowledge and skills needed to scale success in an AI-first search landscape.

Edgie Awards: Celebrating Excellence in Action

The event concluded by recognizing teams and individuals driving innovation and measurable impact across digital and search performance.

Networking: Where Conversation Drives Opportunity

From structured discussions to organic interactions, SPARK created space for meaningful connections, idea exchange, and collaboration.

What our Attendees are Saying

BrightEdge Spark 2026 was an incredibly valuable experience for our team at Gusto. The conference brought together forward-thinking leaders across search and AI and provided actionable insights on how the landscape is evolving with LLMs and AEO. We especially appreciated the opportunity to share our work and learn from peers across leading brands. Being recognized with an Edgie Award in the Innovator category made the experience even more meaningful. Kudos to the BrightEdge team for hosting a well-organized, high-impact event -- we’re excited to continue partnering and pushing the boundaries of search innovation.
Gusto CEO, TechCorp

Breakouts and Certifications

SPARK Live attendees the opportunity to choose how they invest their time through certification-based learning, breakout sessions, or a combination of both.

BrightEdge Certifications

Certifications at SPARK Live help practitioners build hands-on expertise across SEO, content, and AI-driven search (AEO) using the BrightEdge platform. This year marks the first introduction of an AI-focused certification, designed to prepare customers to use BrightEdge AI-powered platform capabilities.

BrightEdge AI Certificate

Build a strong foundation in AI-powered search, visibility, and performance using the BrightEdge Platform. Ideal for marketers evolving SEO and content strategies for AI-driven discovery.

BrightEdge AI Advanced Certificate

Dive deeper into advanced AEO and SEO frameworks, real-world applications, and strategic execution of AI across search and digital channels using BrightEdge. Designed for experienced practitioners leading AI initiatives.

Ask Me Anything & Customer Success Sessions

Join interactive, open-format sessions with BrightEdge experts and the Customer Success team. Bring your questions, explore real-world challenges, and get practical guidance on using BrightEdge more effectively across SEO, content, and AI-driven search.

Registration is now closed

Thank you for the strong interest in BrightEdge SPARK Live 2026. Registration for both the San Francisco and New York events is now closed.

If you have already registered, please confirm your attendance and select your breakout session using the links below.

Reserve your spot for November 19th now!

We will send the full agenda and other details closer to the date.

More speaker announcements and event updates will be rolling out in the weeks ahead.